Marketing Manager

Purpose:To establish and reinforce the MedEntry brand across Australia, New Zealand, Ireland and globally through online and offline marketing, media and PR channels. The primary goals of this integrated marketing effort is to raise the brand-awareness of MedEntry, generate relevant leads and report to the senior management team.Responsibilities include:Build partnership and engagement with relevant institutions to gain brand presence eg. school talks, career exhibitions, parent groupsEnd to end project management of events, from the preparation of marketing collaterals to on site event coordinationCo-ordinate public relations campaigns, press release launches and media relationsGenerate relevant content for targeting various markets across online and offline platformsMonitor consumer and industry trendsProvide advice on digital marketing strategies including social media platforms and websitesEstablishing clever and intuitive brand assets and designs for marketing campaignsThe essential requirements for this position include:At least 2-3 years of working experience in marketingStrong experience in content generation, copy-writing and proof-readingStrong experience in driving the results of online and offline marketing effortsExperience in the education sectorExperience in public relations or media relationsInterest and expertise in digital marketing tools such as SEO, SEM, EDM, GTM and FB Pixel