All posting locations: Newmarket, Auckland, New Zealand
Job Function: 01 - Sales
Date Published: 01-May-2024
Ref #: R-82115
Description & RequirementsAbout the Role The Senior Category Customer Analyst is responsible for developing retailer-tailored strategies that support the delivery our company's targets . As part of the ANZ Commercial Strategy t eam, this role will be the primary point of contact for Account Managers and will effectively communicate category plans within the Execution teams .
Key Responsibilities: Delivery of Annual Operating Plan
Identify risks, develop and monitor retailer-oriented plans through cross-functional initiatives.
Communicate category strategy and assumptions, engaging sales, marketing and demand planning teams.
Manage volume calls and understand performance drivers behind sales execution , working across functions to address execution n eeds .
Development of category-specific retailer strategies
Work with sales on bottom up customer planning, including customer segmentation, shelf relay opportunities , ranging gaps and promotional activation.
Understand category role internally and across different customers , developing external customer rationale for promotional strategies based on insight.
Innovation (NPD) selling story and assumptions
Define customer target setting for new product launches , including distribution, cost price and margin assumptions.
Build com mercial plan for NPD and engage sales in executional delivery.
Business support :
Assess ranging gaps across customers to drive profitab le sales growth.
Deliver the annual distribution drive plans to management and Field .
Track implemented recommendations and analy s e post event assessment of in-store activation.
About You Nielsen and/or Circana scan plus Quantium /Dunnhumby shopper is advantageous.
Advanced Excel and Power Point.
3+ years of working experience in Category Management and Shopper I nsights, Key Account Management or Sales related function . FMCG is desired.
Strong commercial acumen ideally through direct experience in Sales or Category management.
Customer facing experience to sell plans to customers.
Strong interpersonal skills to influence and sell recommendations internally.
Benefits Program Hybrid Working – Flexibility around when and where you work.Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package.Parental Leave – paid parental leave for primary AND secondary caregivers.Leave Options – Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter.Great Place to Work certification in Australia.In House Training ProgramsCorporate Discount Programs & Novated Leasing – Utilize a range of discount programs (gym membership, health insurance, banking) depending on location.#LI-DNI
About UsKraft Heinz is a global food company with a delicious heritage.With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch.We're on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet.We're proud of where we've been – and even more thrilled about where we're headed – as we nourish the world and lead the future of food.
Why UsWe grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food.
Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we're growing something great here at Kraft Heinz.
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. Not ready to apply?
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