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Senior Controller

Senior Controller
Company:

Red Bull



Job Function:

Management

Details of the offer

Reporting to the Finance Director and Partnering with our Sales Directors, you will add value to Red Bull New Zealand through establishing efficiencies in Controlling in order to minimize time spent on report generation enabling you to increase time available to provide analysis, commentary and insights to the business. You will deliver month end closing analysis and insight of commercial decisions, while ensuring group controlling guideline compliance is maintained.
RESPONSIBILITIESAreas that play to your strengths

All the responsibilities we'll trust you with:
- Guarantees full compliance with the Group Controlling guideline.
- Designs the system setup to perfectly mirror the responsibilities in the organization.
- Ensures a timely distribution of financial information (plan & actual) to every budget holder by sending out reports, by allowing system access and by presenting the information in regular meetings.
- Promotes efficiency in Controlling in order to minimize time spent for report generation and increases time for analysis, commenting and insights sharing.
- Supports the establishment of a true bottom up planning process and the development of a local planning calendar based on the group planning timetable allowing for enough review time and feedback cycles.
- Contributes to a high forecasting accuracy of business plans, revised estimates and long-term forecasts.
- Measures and reviews the cost/benefit ratio of proposed activities.
- Builds a solid relationship with budget holders based on mutual respect and trust.
- Is driven through a service mentality by sharing insights, by supporting budget reallocations, by ensuring overall budget adherence, by acting as a facilitator to achieve objectives, by highlighting risks and opportunities, by providing financial simulations and by developing business cases for new projects.
- Manages fact and knowledge based, spreads and exchanges information.

Verifies the sales cut-off and the correct revenue recognition.
Coordinates the monthly accrual process following the cost revenue matching principle.
Calculates timing accruals.
Updates allocation keys and performs COPA allocations.
Ensures the reconciliation of systems (SAP/BI/Hyperion).
Ensures master data quality and verifies the consistency of the customer, product and internal order hierarchies.
Reviews changes in payment terms.

Acts as a contact and sparring partner for the Key Account team, Brand Manager, National Media Network Manager, Sports Marketing Manager, Culture Marketing Manager, Field Marketing Manager and Operations Director.
Works closely with the various contacts, has a service mentality but also challenges people, asks questions, gives suggestions and insights.
Knows all trade terms (on & off invoice) of customers, their budgets and the customer P&L.
Prepares trade term impact simulations, challenges assumptions and profitability.
Works closely with the KAMs on reducing the exposure between customers/products.
Works closely with the KAMs to calculate promotional ROI.
Matches POS/VISIT placement plans to budget, update on placement status.
Knows the contract terms of the media agencies, the media plan (classic vs flanker) and the status of spending commitments.
Works closely with the Brand Manager to increase the effectiveness of the media plan by also considering all other marketing & sales activities (local & international).
Knows the contract terms with Athletes & Opinion Leaders as well as Event Agencies (fixed vs variable contract components).
Supports the Brand Manager, Sports Manager, Events Manager and Culture Manager in budget reallocations and simulations.
Benchmarks the costs of marketing activities and their impact on the consumer and challenges where appropriate.
Considers potential 3rd party sponsoring income and question assumptions.
Knows the Sampling and Student Brand Manager programs and their costs.
Knows the contract terms of logistics service providers for finished goods and visit material.
Evaluates new product launches and their impact on profitability.
Prepares scenarios and simulations with the input from the budget owners and models the impact.
Performs ad hoc calculations, for example impact of price increase, and simulates “what if scenarios” (e.g. the customer does not accept the price increase).
Supports the budget owners in budget reallocations and ensure overall budget adherence.
Prepares product launch proposals jointly with KAM and calculates profitability down to the basic and advanced exposure rate by taking the GKA and LKA shelf price and retail margin into account. Defines the common list price for new products. Calculates the profitability of the new products after one year to compare the launch proposal’s basic and advanced exposure rate (comparing forecasts with the actual results).
Calculates the new list price if a price increase is planned for the country. Supports the price elasticity assessment by product and the volume impact due to price changes.

-
Prepare the weekly sales report.
Calculates the volume change, price change and product mix impact by Key Account.
Calculates the customer mix impact on the total P&L.
Calculates the exposure between customers.
Calculates/reports the major KPIs (Financial Sales, DSO), basic exposure rate, advanced exposure rate.
Prepares reports on aggregated or on detailed level by GKA and LKA comparing the profitability YTD, comparing
PY vs CY vs RE vs Year to Go.
Prepares the international exposure rate report.
Prepares and distributes a detailed monthly report including comments on brand, project (= internal order), account, and cost centre level using SAP, BI and Hyperion for each budget owner and GM.
Prepares and distributes a report on the cash flow and the working capital development.

Coordinates the Business Plan/Revised Estimate data collection and data entry.
Coordinates timings and input needed during the budget process.
Aggregates/consolidates the individual plans to a total plan.
Supports and challenges the budget owners during the planning process.

ExperienceYour areas of knowledge and expertise

That matter most for this role:
- Minimum of 5 years’ experience in a controlling role in consumer goods.
- In depth understanding of promotional mechanics and the related financial impact.
- Highly analytical and very skilled individual in the area of profitability analysis
- Finance
- Ability to quickly identify and analyse risks & impacts and able to define alternatives.
- Good communication and presentation skills. Capable of communicating precisely and effectively with internal stakeholders up to GM level.
- A structured and well-organized individual.
- Must be self-motivated, self-directed and be able to work under pressure in a fast-paced team environment.
- IT literate, excellent MS Excel knowledge, familiarity with any integrated business analysis tool is a strong plus (SAP BI/cognos/essbase/hyperion etc).
Degree Qualified with an accounting qualification (CIMA/CA)
English (written & verbal)


Source: Neuvoo3_Ppc

Job Function:

Requirements


Knowledges:
Senior Controller
Company:

Red Bull



Job Function:

Management

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